A global hand for the Amazon

Powered by Google Maps and using an application that runs on the successful social network Orkut, Globo Amazônia –an initiative by Fantástico.com and Globo.com – has become an online community where citizens have so far filed more than 45 million reports denouncing the burning and deforesting of the Amazonas.

So how does it work exactly? Globo Amazônia is a website that raises awareness on environmental issues related to the Amazonian forests and their flora and fauna. But it also works as a hub where people are encouraged to denounce every time they witness the destruction of this natural wonder.

Choosing to participate will lead you to the installation of an Orkut application, through which you can report illegal activity going on in the Amazon. And you can also stay connected through blogs and Twitter updates.

As one of many, this initiative acknowledges the merging of three powerful currents: sustainable development, the web 2.0, and citizen awareness, and it’s an opportunity to look ahead with bright green eyes.